There has been no better time to upend the small business insurance industry. Large insurers have failed to go through the innovation lifecycle as seen in many other industries and therefore considerably lag customer expectations. Time-scarce business owners are hungry for frictionless end-to-end experiences that remove paperwork, provide jargon-free, accessible and accurate information, and that save hours. Similarly, a market of over 38,000 insurance brokers in Canada want to remove the operational burden of running their businesses, many of whom do not have the resources to build their own digital interfaces. Brokers want to focus on what they do best: providing high-quality insurance advice.
Cue APOLLO. APOLLO (Reserved: TSXV:APLO) was launched in 2019 to address this pain point in one of Canada’s largest industries. In short order, the company has grown to the country’s largest online insurance marketplace, servicing over 2500 brokers and interfacing with thousands of small businesses and individual end customers.
APOLLO’s proprietary marketplace platform, “Portal,” supercharges the digital and product capabilities of brokers. This core platform gives brokers access to a marketplace of thousands of insurance products to sell, complementing their own product mix. Through its white label “Launchpad” product, it also offers brokers the opportunity to activate their digital storefronts, connecting them with an online customer base while powering a multi-channel experience for their existing clients. As a licensed underwriter, APOLLO is able to transact quickly because it has developed the algorithms and technology to evaluate risks and issue policies in real-time, removing a significant administrative burden from brokers and insurers.
A trend towards embedded finance and improvements in API technologies means that APOLLO has expanded its channel to include partnerships and integrations with companies that have similar end-customers such as SMB SaaS businesses, property management companies, aggregators, and other FinTechs. These relationships have the potential to unlock significant growth for APOLLO while enhancing the value proposition and product mix of their partner clients.
APOLLO’s success and strong fundamentals has enabled it to attract the talent and capital to invest in an aggressive North American growth strategy, putting them at a critical point in their journey. To help deliver on this growth the company’s next critical executive hire is an experienced Chief Revenue Officer. Reporting to the CEO, the CRO will is responsible for all aspects of driving revenue including sales, partner strategy, marketing, PR, and customer success. The CRO is a pivotal member of a small Executive Team and will be responsible for contributing to the overall growth of the business, devising the revenue strategy, and building out the team and processes to execute flawlessly.
The ideal candidate is an experienced growth-stage CRO who has scaled world-class digital businesses with strong parallels to APOLLO, such as other SMB SaaS, FinTech, or digital consumer businesses that sell through multiple channels. The preferred candidate will have led sales, service, channel partnerships, brand and marketing and bring the experience and wisdom to advise the CEO and Executive Team on strategic decisions that will build the foundation for a large North American business and the leadership skills to rapidly build out a high performing team.
APOLLO is laser focused on getting the right talent in the door and is flexible on the location of this role, with a strong preference for Vancouver, BC.
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